Outpost24 Strengthens Global Brand with New Chief Marketing Officer

Drysdale will drive model technique, market enlargement, and buyer engagement throughout Outpost24’s publicity administration and id safety portfolio.

Outpost24, a frontrunner in publicity administration and id safety, at present introduced the appointment of Liz Drysdale as Chief Marketing Officer (CMO). Liz brings over 25 years of worldwide advertising and marketing expertise, together with a decade in cybersecurity, to drive Outpost24’s subsequent section of development and world model enlargement.

Recognized by The Enterprise World Magazine as one of many “Most Influential Business Leaders to Watch in 2024,” Liz has a confirmed monitor report of constructing and scaling high-performing, multi-disciplinary groups. Her deep specialization lies in making certain advertising and marketing features are strategically aligned with gross sales and product engineering to speed up enterprise development throughout world markets. Prior to becoming a member of Outpost24, she held senior management roles at market-defining cybersecurity pioneers, together with SentinelOne, BeyondTrust, and CyberArk, the place she drove profitable go-to-market methods for complicated safety portfolios.

At Outpost24, Liz will lead world advertising and marketing technique, specializing in scaling model impression and increasing market attain to bolster the corporate’s place as a trusted accomplice in publicity administration and id safety. Her mission includes overseeing all points of name technique, demand era, product and channel advertising and marketing, particularly by translating Outpost24’s superior technical capabilities into compelling worth propositions that guarantee clients and companions can successfully operationalize fashionable danger discount practices.

“Liz’s appointment marks a pivotal step in strengthening our management staff as we enter a brand new stage of development,” mentioned Ido Erlichman, CEO of Outpost24. “Her deep experience in cybersecurity, mixed with her ardour for model constructing and world go-to-market excellence, can be instrumental as we as we construct a world-class govt staff to proceed to broaden our platform, spend money on innovation, and assist clients remodel how they establish, prioritize, and remediate danger.”

Liz’s appointment follows a number of key govt hires, together with a brand new Chief Information Security Officer (CISO), Chief Technology Officer (CTO), and Chief Corporate Development Officer (CCDO), reinforcing Outpost24’s dedication to advancing its know-how management, operational excellence, and strategic development.

“Outpost24 has constructed a powerful popularity for serving to organizations strengthen their cyber resilience throughout each digital and human assault surfaces,” mentioned Liz Drysdale, CMO of Outpost24. “I’m excited to hitch an organization that mixes deep technical experience with a customer-first mindset, delivering market-leading options that assist companies keep safe and assured in an ever-changing risk panorama.”

Backed by a dynamic govt staff and a powerful European presence, Outpost24 continues to solidify its place as a trusted accomplice for hundreds of shoppers worldwide searching for to operationalize fashionable Exposure Management and Continuous Threat Exposure Management (CTEM) practices.

The submit Outpost24 Strengthens Global Brand with New Chief Marketing Officer first appeared on AI-Tech Park.