Omnichannel CRM for Patient Services Boosts Therapy Metrics

New White Paper from Claritas Rx Entitled “Quantifying Connection: Measuring Partner Impact and CRM ROI Across the Enterprise” Now Available

Claritas Rx, the affected person journey consultants, introduced the provision of a brand new white paper entitled “Quantifying Connection: Measuring Partner Impact and CRM ROI Across the Enterprise.” The paper reveals that an omnichannel CRM, purpose-built for Patient Services groups and their companions (SPs, hubs) can scale back total time to fill, improve fill charges and drive extra patient-months on remedy with larger therapy worth.

The white paper critiques the challenges present CRMs pose to Patient Services groups at life sciences firms and explores how a CRM purpose-built for these groups and their companions can considerably enhance outcomes and ROI. A Patient Services Omnichannel CRM is an built-in case administration and engagement platform designed for healthcare and pharmaceutical manufacturers to optimize affected person assist and entry workflows. It unifies patient-level knowledge, subject actions, and companion interactions inside a single HIPAA-compliant system, offering real-time case visibility and enabling coordinated care throughout a number of communication channels.

“In a real-world evaluation throughout PBM-owned SPs, impartial SPs, and hubs, centralized CRM workflows–people who unify companion actions, affected person knowledge, and case administration right into a single coordinated platform–produced larger prescription fill charges, notably in high-risk and delayed affected person cohorts, whereas slashing companion response instances to lower than 24 hours,” mentioned Karishma Desai, Solutions Consulting Engineer at Claritas Rx and one of many authors of the paper.

Patient Services and Market Access executives within the paper can entry it right here.

For these involved in delving deeper in the advantages of an omnichannel, purpose-built Patient Services CRM, a webinar entitled “The CRM Gamechanger: Maximize Engagement and ROI” might be held on Thursday, December 11 at 1 p.m. ET (10 a.m. PT). The webinar might be hosted by each authors of the paper, Ms. Desai and Juhee Sung-Schenck, Principal Data Scientist at Claritas Rx.

Members of the media can contact Emily Brennan, [email protected], to register for the webinar and obtain a duplicate of the white paper.

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