CI&T’s ‘Magic Meets Maths’ Campaign Shows Generative AI Impact

ByRicardo

New EMEA-focused marketing campaign showcases how CI&T’s enterprise-ready AI platform, CI&T FLOW, helps enterprises conquer complexity and ship outcomes – sooner.

CI&T (NYSE: CINT), an AI acceleration accomplice, has launched its newest model marketing campaign, “Magic Meets Maths,” throughout EMEA. The marketing campaign spotlights the tangible enterprise outcomes made potential by CI&T FLOW, the corporate’s enterprise-grade Generative AI answer.

In a enterprise panorama outlined by stress to remain forward, scaling pains, rising operational prices, and inadequate hours within the day, “Magic Meets Maths” shifts the narrative from digital ambition to data-driven supply. Via vivid, inventive storytelling and high-impact statistics, the marketing campaign reveals what occurs when enterprise friction meets FLOW.

From Friction to FLOW: Actual Enterprise Transformation

Developed in-house, the marketing campaign options anonymised case research from trade leaders throughout retail, monetary companies, telecommunications, and client items, together with:

  • A number one European espresso chain reimagined its digital workflows, chopping job execution time from six hours to underneath 60 seconds.
  • A world financial institution leveraged CI&T FLOW to modernise its legacy programs, saving 455 hours and doubling supply pace.
  • A multinational beverage firm diminished growth planning time from hours to simply 24 minutes, attaining 82% productiveness positive factors.
  • A serious telecoms supplier accelerated answer supply by 5 occasions the trade commonplace, finishing in 12 months what usually takes 5 years.

CI&T FLOW: Generative AI With out the Guesswork

On the core of the marketing campaign is CI&T FLOW, CI&T’s proprietary, enterprise-ready Generative AI accelerator. Designed to assist organisations combine AI at pace and scale, FLOW combines strategic consulting, accountable AI governance, superior knowledge capabilities, and precision engineering. It helps purchasers modernise legacy programs, automate operations, streamline decision-making, and speed up innovation, all with measurable influence.

“Proper now, many companies are claiming to see worth from AI, however most often, it’s all restricted to experimentation with enterprise instruments or proof-of-concept insights,” mentioned Nick Curran, Chief Development Officer at CI&T.

“This marketing campaign is about exhibiting the market that CI&T FLOW isn’t about experimentation – it’s about delivering significant outcomes, clearly and constantly. With FLOW, our purchasers are addressing actual challenges, attaining measurable outcomes at scale, and eradicating the on a regular basis frictions that sluggish transformation down. Our method and instruments are safe, scalable, and designed to work throughout any enterprise or know-how atmosphere. As a result of delivering outcomes with AI shouldn’t really feel like magic.”

The place Emotion Meets Proof

“Magic Meets Maths” builds on CI&T’s earlier marketing campaign that shone a lightweight on the emotional toll of digital complexity. This subsequent wave completes the story, shifting from empathy to proof. Each ingredient, from daring visuals to concise influence playing cards, is crafted to indicate how the best mix of creativity and functionality can flip complexity into readability.

Marketing campaign content material is now reside throughout CI&T’s LinkedIn in Europe.

The submit CI&T’s ‘Magic Meets Maths’ Campaign Shows Generative AI Impact first appeared on AI-Tech Park.

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